Terms of Service

Last updated: 3 July 2026

These Terms of Service ("Terms") govern your access to and use of the Fansurge platform, website and related services (together, the "Service") provided by Fansurge Limited, a company registered in England and Wales (company number 17174695), registered office 14 Sollershott West, Letchworth Garden City, SG6 3PX, United Kingdom ("Fansurge", "we", "us", "our").

By accessing or using the Service, or by clicking to accept these Terms, you agree to be bound by them. If you are entering into these Terms on behalf of an organisation, you confirm that you have authority to bind that organisation, and "you" and "Customer" mean that organisation. If you do not agree, you must not use the Service.

Where you and Fansurge have signed a separate written agreement or order form for the Service (an "Order Form" or "MSA"), that agreement takes precedence over these Terms to the extent of any conflict.

1. Definitions

  • "Authorised Users" means your employees or representatives whom you permit to use the Service under your account.
  • "Customer Data" means data you or your Authorised Users submit to the Service.
  • "Insights" means the analyses, audience clusters, estimates, scores, predictions and other outputs the Service generates.
  • "Platform Data" means the third-party and publicly sourced data we aggregate, together with the datasets, models and Insights we derive from it.

2. The Service and licence

Subject to these Terms and payment of any applicable fees, Fansurge grants you a non-exclusive, non-transferable, non-sublicensable right for you and your Authorised Users to access and use the Service for your internal business purposes during your subscription term.

We may modify, improve or discontinue features of the Service from time to time. We will not materially reduce the core functionality of a paid subscription during its term without notice.

3. Accounts and registration

You must provide accurate account information and keep it up to date. Authentication is provided through our provider, Clerk. You are responsible for (a) maintaining the confidentiality of account credentials, (b) all activity under your account, and (c) ensuring your Authorised Users comply with these Terms. Notify us promptly of any unauthorised use. You are responsible for managing your Authorised Users and any organisation-level roles and permissions.

4. Subscriptions, orders and fees

Access to paid features is provided on the basis set out in your Order Form or as otherwise agreed in writing (including trials, proofs of concept and evaluation access). Unless stated otherwise: fees are exclusive of VAT and other taxes; fees are non-refundable except as required by law; and we may suspend access for non-payment after reasonable notice. Free trials and evaluations are provided "as is" and may be modified or withdrawn at any time.

5. Acceptable use

You must not, and must not permit any Authorised User or third party to:

  • use the Service unlawfully or in breach of these Terms;
  • copy, scrape, extract, resell, sublicense, distribute or otherwise make the Service, Platform Data or Insights available to any third party except as expressly permitted;
  • reverse engineer, decompile or attempt to derive the source code, models or underlying data of the Service, except to the extent this restriction is prohibited by law;
  • use the Service to build or train a competing product or service, or to benchmark it for a competitor;
  • circumvent usage limits, security or access controls, or introduce malware; or
  • use the Insights to take any action that is unlawful, discriminatory, or that infringes the rights of any third party (including data-protection rights).

We may suspend access to investigate suspected breaches of this section.

6. Customer Data

As between the parties, you retain all rights in Customer Data. You grant us a licence to host, process and use Customer Data to provide and support the Service, to keep it secure, and to improve our Service (including in aggregated or de-identified form). You are responsible for the accuracy and legality of Customer Data and for having the necessary rights and, where required, consents to provide it to us.

7. Intellectual property and Platform Data

The Service, the Platform Data, the Insights and all related intellectual property are and remain owned by Fansurge and its licensors. Except for the limited licence in section 2, no rights are granted to you. You may use Insights internally for your own business decisions, but you may not represent them as your own product or resell them as a standalone data product.

If you provide feedback or suggestions, you grant us a perpetual, irrevocable, royalty-free licence to use them without restriction.

8. Third-party data — accuracy and no reliance

The Service aggregates data from third-party and public sources and produces statistical estimates and predictions using machine learning. The Platform Data and Insights:

  • are provided for information only and may be incomplete, estimated or inaccurate;
  • are not financial, investment, legal or professional advice; and
  • do not guarantee any commercial outcome (including ticket sales, sponsorship revenue or audience response).

You are solely responsible for the decisions you make using the Service, and you should apply your own judgement. To the fullest extent permitted by law, we disclaim liability for reliance on the Platform Data or Insights.

9. Confidentiality

Each party may receive confidential information of the other. The receiving party will protect it with reasonable care, use it only to perform under these Terms, and not disclose it except to representatives who need to know and are bound by confidentiality obligations. This does not apply to information that is public, independently developed, or required to be disclosed by law.

10. Data protection

Our processing of personal data is described in our Privacy Policy. Where we process personal data within Customer Data on your behalf as a processor, the parties will comply with applicable data-protection law and, where required, enter into a data-processing agreement.

11. Warranties and disclaimers

We warrant that we will provide the Service with reasonable skill and care. Except as expressly stated in these Terms, and to the fullest extent permitted by law, the Service, Platform Data and Insights are provided "as is" and "as available", and we disclaim all other warranties, whether express or implied, including any implied warranties of merchantability, satisfactory quality, fitness for a particular purpose, accuracy and non-infringement. We do not warrant that the Service will be uninterrupted or error-free.

12. Limitation of liability

Nothing in these Terms excludes or limits liability that cannot be excluded or limited by law (including liability for death or personal injury caused by negligence, or for fraud).

Subject to that, and to the fullest extent permitted by law:

  • neither party is liable for any indirect, special, incidental or consequential loss, or for loss of profits, revenue, goodwill, business or data; and
  • each party's total aggregate liability arising out of or in connection with the Service and these Terms is limited to the greater of (a) the fees you paid to us for the Service in the twelve (12) months before the event giving rise to the claim, or (b) £10,000.

13. Indemnity

You will indemnify us against losses, damages and reasonable costs arising from your breach of section 5 (Acceptable use), your Customer Data, or your use of the Insights in breach of these Terms or applicable law.

14. Term, suspension and termination

These Terms apply for as long as you use the Service or have an active subscription. Either party may terminate for material breach that remains uncured 30 days after written notice. We may suspend or terminate access immediately for serious breaches (including of section 5) or where required by law. On termination, your right to use the Service ends and we may delete your account data in accordance with our Privacy Policy and any Order Form. Sections that by their nature should survive termination will survive.

15. Changes to these Terms

We may update these Terms from time to time. When we make material changes, we will update the "Last updated" date above and, where appropriate, notify you. Your continued use of the Service after changes take effect constitutes acceptance of the updated Terms.

16. Force majeure

Neither party is liable for any failure or delay caused by events beyond its reasonable control.

17. Assignment

You may not assign or transfer these Terms without our prior written consent. We may assign or transfer these Terms, in whole or in part, including in connection with a merger, acquisition, financing, reorganisation or sale of assets.

18. Governing law and jurisdiction

These Terms and any dispute arising out of them are governed by the laws of England and Wales, and the courts of England and Wales have exclusive jurisdiction, except that either party may seek injunctive relief in any competent court.

19. General

These Terms (together with any Order Form and our Privacy Policy) are the entire agreement between the parties regarding the Service and supersede all prior agreements on that subject. If any provision is held unenforceable, the rest remain in effect. A failure to enforce a provision is not a waiver. There are no third-party beneficiaries.

20. Contact us

Fansurge Limited Registered in England and Wales, company number 17174695 Registered office: 14 Sollershott West, Letchworth Garden City, SG6 3PX, United Kingdom

Legal enquiries: legal@fansurge.ai